Podcasting, Google, and Why Audio Reigns Supreme – James Cridland



Reading Time

1 minute read

The best time to start a podcast was 12 years ago–the second-best time is right now.

If you’ve followed DYEB for any length of time now, you’ve probably heard me shout about the awesome benefits of reaching people via audio…

  • Builds trust in your brand
  • Builds authority
  • Reaches new audience
  • Takes less time than blogging (for some)
  • Generally influences people better than text.
  • Is fun.

In today’s chat, I am THRILLED to bring on James Cridland from Podnews!

He’s a “radio futurologist”

I saw James give a talk at Podcast Movement (on Google Podcasts and what their recent changes mean for podcasters)–and immediately made a note on my phone to reach out to him to come on the show.

Now it’s here!

  • Why podcasting (and audio content in general) is so effective
  • Where the medium is going
  • Some recent Google changes (listen for this alone)
  • Practical advice and tips for podcasters!

It’s a good one. Enjoy!

Listen to my episode with James Cridland from Podnews:

or listen on Apple Podcasts \\ Google Podcasts

Psst current podcasters! See how I only linked to Apple Podcasts and Google podcasts above?

Hat tip to James for that one as well! You can read more in his Medium article on that here.

Twas a fantastic show today folks. Thanks for listening!

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